How we work

From first conversation to revenue-generating product. Here's what working with us actually looks like.

The Full Journey

Build → Launch → Grow. We cover the complete journey.

1

Build

Weeks 1-2

MVP with AI integrations, production-ready

2

Launch

Week 3

Product Hunt, communities, 0 to 100 users

3

Grow

Weeks 4+

CX optimization, revenue focus, scale

Week 0

Discovery (2-3 days)

Initial Conversation

  • • What problem are you solving?
  • • Who are your users?
  • • What's the core value proposition?

Scoping & Quote

  • • Define deliverables together
  • • Fixed price, clear timeline
  • • No surprises later

Kickoff

  • • Async communication setup
  • • Daily progress updates start
  • • Your repo, your access
Week 1 • Build

Design & Plan

Requirements, wireframes, and architecture. Start building.

Requirements

  • User stories, core flows
  • AI integration requirements
  • Technical architecture

Design

  • Wireframes for key screens
  • Design system / component library
  • User experience optimization

What you'll see

Daily Figma/design updates, technical architecture docs, clear scope boundaries

Week 2 • Build

Build & Ship

Development, testing, and production deployment.

Development

  • Frontend + backend
  • AI integrations (latest models from OpenAI, Anthropic, etc.)
  • User auth, database, core features

Testing

  • Functionality testing
  • AI prompt optimization
  • Performance & security checks

Deployment

  • Production environment setup
  • CI/CD pipeline
  • Domain, hosting, monitoring

What you'll see

Daily builds you can test, code pushed to your repo, production URL by day 14

Week 3 • Launch

Launch

Product Hunt strategy, community seeding, first users.

Product Hunt

  • Prep: tagline, description, graphics
  • Launch day strategy
  • Community engagement

Community Seeding

  • Reddit, Twitter, niche communities
  • Initial user outreach
  • Feedback collection

What you'll see

Product Hunt page live, first users signing up, real user feedback

Weeks 4+ • Grow

Grow

CX optimization, growth experiments, revenue focus.

CX Optimization

  • User flow improvements
  • Conversion rate experiments
  • Onboarding optimization

Growth Experiments

  • Retention improvements
  • Feature usage analysis
  • Revenue-focused iterations

What you'll see

Data-driven improvements, A/B test results, revenue growth

What Makes This Different

Traditional agencies

  1. 1. Discovery →
  2. 2. Design →
  3. 3. Development →
  4. 4. Goodbye

SquareCX

  1. 1. Build →
  2. 2. Launch →
  3. 3. Grow →
  4. 4. We're still here

Launch support and growth help are included in every project.

Communication & Tools

How we communicate

  • Async-first (no endless Zoom calls)
  • Daily progress updates (Slack, email, or your preference)
  • You see what we're building every day

Tools we use

  • Design: Figma
  • Code: GitHub (your repo, you own it)
  • Communication: Slack, email, Notion
  • Project tracking: Linear, Notion, or your tool

No meetings overhead. Just progress.

What You Get

Deliverables

  • Production-ready code (your repo, you own it)
  • Design files (Figma)
  • Documentation (technical + user-facing)
  • Deployment (production environment)
  • Launch support (Product Hunt + communities)
  • 2 weeks post-launch support (bug fixes, tweaks)

Optional

  • Ongoing growth partnership
  • Feature iteration (fixed-price per feature)
  • CX optimization (monthly retainer available)

Ready to Start?

Schedule a free consultation to discuss your AI product vision. We'll walk you through our process and show you exactly what we can build together.

No commitment required • 30-minute call • Same-day response